Business Fleet - Current Articles

March 2012, Business Fleet - Department

Showroom - BMW 3 Series: The Look Is Under the Hood

The most noticeable changes for the 3 Series are under the shell, where the 328i’s I-6 has been replaced by a turbocharged, 2.0-liter four-cylinder.

By Tariq Kamal

SHARING TOOLS        | Print Subscribe
The all-new sixth generation BMW 3 series. (Corrected: Earlier versions of this article incorrectly displayed fifth generation 3 Series photos.)
The all-new sixth generation BMW 3 series. (Corrected: Earlier versions of this article incorrectly displayed fifth generation 3 Series photos.)

The BMW 3 Series coupe, hardtop convertible and wagon have been held over from the prior model year, but the four-doors are all-new for 2012. The 328i and 335i are slightly bigger, slightly lighter, slightly restyled and, by all accounts, worthy of their proud heritage.

Exterior restyling is limited to an extra inch or two between the wheels, adding front and rear legroom, a new taillight stack and a new façade featuring wider “split-kidney” grilles and headlights with no gap between.
The most noticeable changes are under the shell, where the 328i’s I-6 has been replaced by a turbocharged, 2.0-liter four-cylinder.

Specs for the 2012-MY BMW 3-Series.
Specs for the 2012-MY BMW 3-Series.

The new engine might not satisfy all the Bimmer faithful, but it does deliver 240 hp at 225 ft.-lbs. of torque. The 335i’s well-traveled, 300-hp 3.0-liter turbocharged six-cylinder returns for another tour. Both engines are coupled with a six-speed manual transmission or, for no additional charge, an eight-speed automatic.

The new car’s suspension has been rebuilt with more aluminum, saving weight, and retuned to compensate. The automatic transmission includes BMW’s Driving Dynamics Control, a system that offers a selection of four shift modes. Each features its own setting for shift patterns and throttle response as well as steering response, which may help experienced 3 Series drivers adjust to the new car’s all-electric steering control.

Standard equipment on the 328i includes 17-inch alloy wheels, leatherette upholstery and a leather-wrapped steering wheel, automatic headlights and wipers, foglights, cruise control and automatic dual-zone climate control. Scaling up to the 335i gets you 18-inch alloy wheels, a sunroof, adaptive xenon headlights with automatic brights and eight-way power front seats.

Both cars also feature an automatic start/stop system designed to save fuel by cutting the engine when the car is stopped; the system can be deactivated by the driver.

The latest version of BMW’s iDrive infotainment interface and Bluetooth and iPod connectivity are standard across the lineup, and customization options still abound: Buyers can add a myriad of features such as automatic parking or proximity alerts, keyless entry and ignition, heated front and back seats, bigger wheels, a head-up display or harman kardon surround sound, among others.

Changes aside, the 3 Series remains at or near the top of the small luxury sedan class and a dependable choice for the fleet buyer.

Your Comment

Please note that comments may be moderated. 
Leave this field empty:
Your Name:  
Your Email:  

E-NEWSLETTER

Authoritative & Targeted! We offer e-newsletters that deliver targeted news and information for the entire fleet industry. Subscribe to one or all of them...they're FREE. SUBSCRIBE!

View the latest eNews DRIVING FORCE

ARTICLE ARCHIVE SEARCH

Popular Tags:

Fleet Job Finder


Save time and money. Search for fleet jobs. Advance your career. Access our career coaching services

Job Seekers

  Post your resume & manage your job search.

Employers

  Post jobs & search top quality resumes.

Featured Jobs

BLOG

Market Trends

Mike Antich
The Emerging Trend of Simultaneous Remarketing on Multiple Online Platforms

By Mike Antich
When you electronically buy an airline ticket, you do so through an electronic hub, such as Egencia. When realtors electronically list homes for sale, they use a multiple listing service for all other realtors to simultaneously see the property listing. Many see comparable change occurring for the remarketing of vehicles in the wholesale market. The consensus among remarketers is not “if” this will occur, but “when.” And, just as important, most see it happening sooner, rather than later

June 29, 2007: A Seminal Day in the History of Fleet

By Mike Antich
Significant dates in the history of fleet management, which ushered the start of profound change in the industry, include: Oct. 16, 1973 - The first OPEC oil embargo, which completely altered the types of vehicles driven by fleets and August 12, 1981 - IBM’s launch of its first desktop computer, which expanded computerization beyond the IT department to the desktop of every fleet manager. In future years, a new milestone date will be recognized - June 29, 2007.

Maximize Fuel Efficiency as a Sustainability Goal

By Mike Antich

Why is the Fleet Manager the Last to Know?

By Mike Antich

Auto Focus

Chris Brown
GM Goes High Touch at Fleet Preview

By Chris Brown
Amid new products such as the light-duty pickups, the 2014 Impala, the Cruze diesel and the announcement of a new small cargo van, it’s the one-on-one attention that sticks with you.

How Will VW Sell 800,000 Units in America?

By Chris Brown
At its annual fleet preview, Volkswagen talked fleet sales, residual strategies, product lineup, three new turbo engines and how diesel can help your costs (but not your heart rate).

A Coda for Coda Automotive

By Chris Brown

What Penske Brings to Car Rental

By Chris Brown

STORE

$5.00

Business Fleet - November/December 2012

In This Issue:
Here are some of the Highlights:

  • Fleets Power with Propane
  • GM Revamps Dealer Program and Services
  • Making Delivers Count in Tight Quarters
    And much more…