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New Tundra Platinum and Work Truck Packages on Display

February 12, 2009

TORRANCE, CA - Toyota Motor Sales (TMS), U.S.A. Inc. introduced the 2010 Tundra full-size pickup truck and an all-new 4.6-liter V8 engine at the 2009 Chicago Auto Show, Feb. 11.

Toyota featured the all-new Tundra Platinum Package and the recently announced Tundra Work Truck. Value will be enhanced on all 2010 Tundra models with the addition of standard and optional exterior, mechanical, safety and convenience feature upgrades. The 2010 Tundras will arrive at dealerships in April.

The new 4.6-liter V8 engine will be available on all 2010 model year Tundra models. With 310 horsepower, 327 lb-ft. of torque and internal preliminary fuel efficiency estimates of 15 mpg city and 20 mpg on the highway, the new engine is expected to deliver the best combination of power and fuel economy among any standard V8 in the full-size pickup segment, the company said. Like Tundra's optional 5.7-liter V8 engine, the new 4.6-liter V8 will be mated with a six-speed automatic transmission.

The Tundra work truck will be offered at a reduced MSRP. Tundra models equipped with the work truck are expected to carry a price adjustment that will range from $550 to $655 less than the truck's standard MSRP, depending on the model.

Pricing for the 2010 Tundra will be announced closer to its launch in April.

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