Serves the Commercial Small Fleet Market of 10 – 50 Vehicles

BMW Outsells All Other Luxury Brands in June

July 5, 2001

BMW was the number one luxury automotive brand in June, outselling all other luxury competitors in the United States.BMW of North America, LLC reported vehicle sales of 20,250 units last month, for a solid first place ranking among luxury automakers and an increase of 32 percent of sales in June 2000.BMW sales through the end of the second quarter of 2001 were a record-breaking 107,257, ahead of sales for the same period last year by 20 percent."Our sales volume has more than doubled in the past five years and this past month, we passed the 100,000 unit milestone in less than six months. We sold just over 50,000 vehicles in the first half of 1996," said Tom Purves, chairman and CEO of BMW (US) Holding Corp. "We feel our dedication to product puts us ahead of the competition. We are continually refining our products to underscore our commitment to performance, technology, safety and value."Sales were up across several model lines in June, including the 3 Series and BMW's X5 "sports activity vehicles," BMW's term for sports utility vehicles (SUVs).About BMW in AmericaBMW of North America has been present in the United States since 1975.Since then, the BMW Group has grown to include marketing, sales and financial service organizations for the BMW and MINI brands; a South Carolina manufacturing operation; DESIGNWORKS/USA, an industrial design firm in California; a technology office in Silicon Valley; and various other operations throughout the country.The BMW Group is represented in the U.S. through a network of 341 car, 321 sports activity vehicle and 153 motorcycle retailers.BMW US Holding Corp., the group's headquarters for North, Central and South America, is located in Woodcliff Lake, N.J.For more information, visit and
Twitter Facebook Google+


Please note that comments may be moderated. 
Leave this field empty:

Fleet Incentives

Determine the actual cost of owning and running a vehicle in your fleet. Compare vehicles by class and model.


Fuel Management

Bernie Kanavagh from WEX will answer your questions and challenges

View All


Fleet Tracking And Telematics

Todd Ewing from Verizon Connect will answer your questions and challenges

View All


Fleet Management And Leasing

Jack Firriolo from Merchants will answer your questions and challenges

View All


Sponsored by

Don Fenton began his fleet sales career at Nickey Chevrolet in Chicago in 1957 as a fleet sales executive. In 1967, he joined Long Chevrolet as director of fleet sales operations.

Read more

Up Next

More From The World's Largest Fleet Publisher