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Kelley Blue Book Announces Winners of 2008 Brand Image Awards

March 20, 2008

Kelley Blue Book (, a provider of new- and used-vehicle information, recently announced the winners of the 2008 Kelley Blue Book Brand Image Awards. The Kelley Blue Book Brand Image Awards recognize automakers' outstanding achievements in creating and maintaining brand attributes that capture the attention and enthusiasm of the new-vehicle buying public.


Best Interior Design -- Non-Luxury Sedan/Coupe/Hatchback: Toyota

Best Interior Design -- Luxury Sedan/Coupe/Hatchback: Lexus

Best Interior Design -- Sports Car/Convertible: Mercedes-Benz

Best Interior Design -- Truck: Chevrolet

Best Interior Design -- Non-Luxury SUV: Toyota

Best Interior Design -- Luxury SUV: Lexus

Best Interior Design -- Minivan: Honda

Best Exterior Design -- Non-Luxury Sedan/Coupe/Hatchback: Chrysler

Best Exterior Design -- Luxury Sedan/Coupe/Hatchback: BMW

Best Exterior Design -- Sports Car/Convertible: Porsche

Best Exterior Design -- Truck: Chevrolet

Best Exterior Design -- Non-Luxury SUV: Ford

Best Exterior Design -- Luxury SUV: Mercedes-Benz

Best Exterior Design -- Minivan: Toyota

Best Overall Interior Design: Toyota

Best Overall Exterior Design: BMW

Best Overall Prestige Brand: Mercedes-Benz

For more information about the 2008 Kelley Blue Book Brand Image Awards, please visit


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