Navigation Technologies, a
provider of digital map data for vehicle navigation, Internet/wireless and
business applications, announced May 28 that BellSouth RealPages.com, an
online yellow page provider, will incorporate the use of Navtech
digital map data into the RealPages.com web site (RealPages.com
Navtech says its map data is unique for its accurate representation of real world
driving conditions (turn restrictions, dividers and barriers, traffic flow
direction, etc.), street network geometry and addressing capabilities.
BellSouth will use Navtech digital map data to enhance its ability to
accurately pinpoint businesses on maps for consumers, as well as provide
yellow page searches by landmark.
"With Navigation Technologies, we found technology that could enhance the
quality of our mapping and search functionality," said Charles Stubbs,
president, BellSouth Intelligent Media Ventures, LLC, a subsidiary of
BellSouth Advertising and Publishing Corporation.
"BellSouth has created an online directory that enables their
RealPages.com customers to locate businesses with confidence," said John
MacLeod, executive vice president, North America & World Markets, Navigation
Technologies Corporation. "By integrating Navtech digital map data, BellSouth
has further improved the online yellow page experience for its consumers."
About Navigation Technologies
Navigation Technologies claims to create the digital maps that power navigation and
location-based services around the world.
The Chicago-based company was founded in 1985 and is privately held. The
company's 1,200 employees are in over 100 offices in 18 countries.
About BellSouth Corporation
BellSouth Corporation is a communications services company
headquartered in Atlanta, GA, serving nearly 45 million customers in the
United States and 14 other countries.
According to BellSouth, they provide a
full array of broadband data and e-commerce solutions to business customers,
including Web hosting and other Internet services. In the residential market,
BellSouth offers DSL high-speed Internet access, advanced voice features and
other services. BellSouth also provides online and directory advertising
services, including BellSouth RealPages.com.