Audi of America expects to launch its formal entry and programs into the North American fleet market in early 2005, according to a statement from the company this week. The manufacturer has hired Craig Cheatle as corporate sales manager North America to develop and implement Audi´s entry into the fleet marketplace, among other responsibilities. Craig left QEK Global Solutions in November after 12 years of service where he was the Director Sales and Marketing. Audi has a long established presence in the European fleet market.