Toyota, Lexus Announce Mid-Year Pricing

Toyota and Lexus recently announced new manufacturer’s suggested retail pricings for certain models, to be effective in mid- to late May 2008.

• The base MSRP for 2008 Yaris sedan will receive a new price of $12,425, an increase of $200, or 1.6 percent. The 2008 Yaris liftback will list a new base MSRP of $11,550, an increase of $200, or 1.7 percent.
• The MSRP for the 2008 Prius will carry a new base price of $21,500, an increase of $400, or 1.8 percent.
• The 2008 Camry Solara coupe and Solara convertible increase by $250 or 0.9 percent and gain new base MSRPs of $20,180 and $27,440, respectively.
•  The 2008 Avalon will post a new base MSRP of $27,325, an increase of $250, or 0.8 percent.

Toyota:

• The Toyota Camry gas model increases $200 or 0.9 percent and carries a new base MSRP of $18,920. The hybrid model, which was introduced as a 2007 model in late 2006, increases by $300 or 1.1 percent and carries a new base MSRP of $25,650.
• The 2008 RAV4 compact SUV price increases by $250, or 1.1 percent, and will receive a new base MSRP of $21,500.
• The Highlander midsize SUV gas model posts a price increase of $200, or 0.7 percent, and will carry a new base MSRP of $27,500; and the hybrid model posts an increase of $500, or 1.3 percent, and will have a new base MSRP of $34,200.
• The 2008 FJ Cruiser MSRP increases by $500, or 2.1 percent, with a new base MSRP of $23,045.
• The 2008 4Runner carries a new starting MSRP of $28,415, which represents an increase of 1.3 percent, or $400. MSRP increases by $900, or 1.4 percent.
• The all-new 2008 Toyota Land Cruiser, with a new base price of $64,100.

Full-Size Trucks:

• The 2008 Tundra increases by $100 and will carry a new base price of $22,390, an increase of 0.3 percent.
• Pricing for 2008 Sienna increases by $100, or 0.4 percent, and will have a new base MSRP of $24,440.

Lexus:

• The Lexus IS entry luxury sport sedans will increase 0.9 percent overall, or $300.
• The IS 250 rear-wheel drive model with a manual transmission will carry an MSRP of $30,855, while the IS 250 rear-wheel drive automatic will have an MSRP of $32,025.
• The IS 250 all-wheel drive and the IS 350 models will have MSRPs of $34,485 and $36,305, respectively.
• The ES 350 entry luxury sedan MSRP will increase 0.9 percent, or $300, to $34,120.
• The GS 350 and GS 460 luxury sport sedans will increase 0.9 percent overall, or $400. The GS 350 rear-wheel drive and all-wheel drive models will carry MSRPs of $44,550 and $46,500, respectively.
• The GS 460 will carry a base price of $53,020. The GS 450h hybrid model will increase 1.6 percent, or $900, to $55,800.
• The MSRP for the LS 460 flagship luxury sedan will increase 1.4 percent, or $900, to $62,900 for the LS 460 and $72,900 for the LS 460 L.
• The MSRP for the LS 600h L hybrid will increase 0.9 percent, or $900, to $104,900.
• The SC 430 luxury hardtop convertible will increase 1.4 percent, or $900, to $66,355.
• The RX 400h hybrid luxury utility vehicle MSRP will increase 0.7 percent overall, or $300, to $41,580 for the RX 400h front-wheel drive model, and $42,980 for the all-wheel-drive model.
• The 2009 RX 350 luxury utility vehicle MSRP will increase 0.5 percent, or $200.
• The front-wheel-drive RX 350 will have an MSRP of $37,700, while the RX 350 all-wheel drive will carry a base price of $39,100.
• The GX 470 luxury utility vehicle will carry an MSRP of $47,315, an increase of 1.1 percent, or $500.
• The LX 570 luxury utility vehicle will increase 1.2 percent, or $900, carrying an MSRP of $74,700.