SAN FRANCISCO, CA– IntelliChoice announced the winners of the 2011 Best Overall Value of the Year (BOVY) awards at the 2011 National Automobile Dealers Association (NADA) convention in San Francisco. The annual BOVY Awards are designed to identify best-in-class vehicles that deliver outstanding value and lower than expected costs over time, Intellichoice stated.


This year’s BOVY awards highlight a collection of 21 class winners, honing in on specific buyer market segments. The vehicles in each category represent best values and illustrate the results of analysis of ownership costs, including: depreciation, maintenance, repairs, fuel, fees, financing, and insurance.


The 2011 BOVY award winners are as follows:


Class Brand Model
Compact Passenger Car Honda Fit
Premium Compact Passenger Car Lexus IS 250
Passenger Car Toyota Prius
Premium Passenger Car Toyota Avalon
Luxury Passenger Car Infiniti M37
Convertible Mini Cooper Convertible
Premium Convertible Lexus IS 250C
Sporty/Coupe Mini Cooper Hatchback
Premium Sporty/Coupe Volvo C30
Performance Car Chevrolet Corvette
Compact Crossover/Wagon Toyota RAV4 4 cyl.
Premium Compact Crossover/Wagon Audi A3
Crossover/Wagon Subaru Outback
Premium Crossover/Wagon Lexus RX 350
Luxury Crossover/Wagon Volvo XC90 3.2
Minivan Toyota Sienna
SUV Toyota 4Runner
Full-size SUV GMC Yukon
Premium Full-size SUV Lexus GX 460
Compact Pickup Toyota Tacoma
Full-size Pickup Toyota Tundra



“As the economy slowly builds back up, consumers are getting ready to re-enter the buyer’s market, but they are concerned of what’s going to give them the most value for the longest period of time.  That’s where we come in with a mission that has remained the same for the last 25 years; we empower consumers to make better purchase decisions, by providing independent and essential automotive information and tools,” said IntelliChoice Executive Editor, Charlie Vogelheim. “The BOVYs are another tool that help consumers recognize cars and trucks whose total cost of ownership is significantly lower than expected compared to their peers. In essence, the awards provide a quick reference to highlight vehicles that promise the best value over duration of ownership.”

Although this year’s awards reflected a diverse group of winners across a range of price points and manufacturers, it was Asian manufacturers that continued to show the strongest best overall value, with Toyota accumulating seven wins of the 21 total categories. Lexus accounted for another four category wins, including Premium Passenger Car, Premium Full-Size SUV, Premium Convertible and Premium Crossover/Wagon.


Certain cars and trucks made repeat appearances on IntelliChoice’s Best Overall Values ranking, including wins from Chevrolet Corvette and MINI Cooper Convertible; both were awarded honors for their class leading value retention and lower cost to insure.


Throughout the year, IntelliChoice aggregates and analyzes data on nearly 1800 vehicle models to determine its Best Overall Values. Data gleaned from auto manufacturers, the U.S. government, and third-party data resources is used to determine the actual costs of ownership for new vehicles over a five-year period. After determining ownership costs, IntelliChoice assigns a value rating to each vehicle and compares that rating relative to their peer models to determine a Best Overall Value in vehicle class.