The 2013-MY Avalon V-6 model.

The 2013-MY Avalon V-6 model.

Toyota announced retail pricing (MSRP) for its all-new 2013-MY Avalon mid-size sedan.

The automaker stated that for 2013, this five-passenger sedan is available with a gasoline V-6 engine option and Toyota’s Hybrid Synergy Drive system. Toyota said the vehicle is slated to appear in dealerships in December.

The all-new Avalon will come in two grades, which include XLE and Limited, but offer seven different model choices in all.


Toyota said the MSRPs listed for the 2013-MY Avalon don’t include the delivery, processing and handling (DPH) fee, which is $795. The DPH fee for vehicles distributed by Southeast Toyota (SET) and Gulf States Toyota (GST) may vary.

  • The XLE gasoline version of the Avalon is priced at $30,990 MSRP. It features power adjustable heated front leather seats, alloy wheels, a touch screen display audio system, Toyota’s Smart Key system, heated outer mirrors, and outer mirror turn signals as standard equipment.
  • The XLE Premium gasoline model is priced at $33,195, which Toyota stated is the same price as the 2012-MY Avalon model but comes with more standard features, including a backup camera and moonroof.
  • The XLE Touring gasoline model is priced at $35,500. Toyota stated this price is a $935 reduction from the 2012-MY Limited model that came with standard 18-inch alloy wheels, a display audio system with Entune and navigation, and a blind spot monitor system with rear cross traffic alert and paddle shifters.
  • The Limited gasoline model is priced at $39,650 MSRP. The vehicles features include premium perforated leather with heated and ventilated front seats, a JBL/Premium HDD audio system, Toyota’s Safety Connect system, a rear seat heater, a rear sunshade, a three-zone HVAC system, puddle lamps, HID headlamps, and LED DRLs.

Toyota also offers an optional Technology Package, which includes adaptive cruise control, a pre-collision system, and automatic high beams. Another version of the package, available on Avalon Limited gasoline and Hybrid model includes for $1,750 includes Toyota’s dynamic radar cruise control system, automatic high beams, and a pre-collision system.

The 2013-MY Avalon Hybrid model.

The 2013-MY Avalon Hybrid model.

Fuel Economy

For fuel economy, the Avalon V-6 model is powered by a 268 hp 3.5L V-6 engine that’s matched with a six-speed automatic. This powertrain options gets a combined EPA rating of 25 mpg (21 city mpg, 31 mpg highway).

The hybrid powertrain option features a 2.5L Atkinson cycle four-cylinder engine, an electronic continuously variable transmission that contains two electric motors, and a 244.8-volt battery. Overall system output is 200 hp, according to Toyota. The Avalon Hybrid gets EPA-rated fuel economy of 40 mpg combined (40 mpg city, 39 mpg highway).

See Toyota's fleet incentives for the 2013-MY here.