From the push to “go green” to new-vehicle launches to mergers and acquisitions, the past decade has been covered in full by the No. 1 vocational truck magazine.
Little-Known Story on What Motivated GE’s Entry into the Fleet Market
As we all know, General Electric (GE) has exited the fleet management industry after a three-decade presence, which started in 1984 when GE Credit Corp. purchased Kerr Leasing, a small family-owned leasing company in Englewood, Colo. What is not well known is why GE entered the fleet management industry in the first place. Here is the prologue or “back story” that was the catalyst to GE’s entry into the fleet business.