Serves the Commercial Small Fleet Market of 10 – 50 Vehicles

German Firms Fear Backlash

March 21, 2003

In the half-century since the United States put an end to the Nazi regime, relations with Germany have grown progressively stronger -- both politically and economically. As recently as 1990, American support allowed Germany, divided by a wall of Communism, to reunify as the Cold War came to an end.Nothing symbolized their growing financial interdependence more dramatically than the 1998 merger of Daimler-Benz AG and Chrysler Corp., according to the Detroit News. But some are now worried that the "Made in Germany" label may become a liability for automakers like Mercedes and Volkswagen, who depend heavily on U.S. auto sales, if cross-Atlantic tensions continue to rise over Iraq, the News said.Chrysler CEO Dieter Zetsche said he regretted the tension between the countries as Germany opposed war against Iraq, but he also expressed sympathy for the tough decisions faced by government leaders on both sides of the Atlantic. Zetsche said he wasn't convinced that Americans or Germans would reject autos for nationalistic reasons, according to the News.
Twitter Facebook Google+

Comments

Please note that comments may be moderated. 
Leave this field empty:
 
 

Fleet Incentives

Determine the actual cost of owning and running a vehicle in your fleet. Compare vehicles by class and model.

FleetFAQ

Fleet Tracking And Telematics

Todd Ewing from Fleetmatics will answer your questions and challenges

View All

 

Fleet Management And Leasing

Merchants Experts will answer your questions and challenges

View All

 

Sponsored by

Warren E. Avis founded Avis Rent a Car.

Read more

Up Next

More From The World's Largest Fleet Publisher