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KBB: Toyota Named Most-Researched Car

July 26, 2007

Toyota and Honda again continue to dominate Kelley Blue Book's most-researched new vehicles list, with 12 of the top 20 vehicles representing those makes (kbb.com). However, Toyota surpassed Honda for the first time taking the top spot with the newly redesigned Camry, pushing Honda's Civic and Accord to numbers two and three, respectively. A hybrid vehicle makes its debut on the list, with the Toyota Prius coming in at number 11. Popular new domestic models that continue to make the most-researched list include the Ford Mustang, Ford Escape and Chevrolet Tahoe.Information was collected among more than 70 million unique visitors to kbb.com, the most-visited automotive information Web site.
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