Serves the Commercial Small Fleet Market of 10 – 50 Vehicles

Strategic Vision Unveils New SmartGreen Index

October 2, 2008

Strategic Vision unveils the new SmartGreen Index (SGI) which reflects the relationships between perceived quality plus overall value and "green" issues, such as fuel economy and environmental friendliness.

SGI is based on actual customer experiences and is weighted according to those aspects which best predict customer advocacy, overall satisfaction, future brand choices and loyalty, which ultimately result in increased model and brand sales.

Buyers rated the following vehicles tops in their segments:

Small Car

 

Mazda3 Sedan

 

697

Small Multi-Function (MFV)

 

Toyota Yaris Hatchback

 

725

Mid-Size Car

 

Toyota Prius

 

749

Large Car

 

Kia Amanti

 

707

Near-Luxury Car

 

Lexus IS 250/350

 

765

Luxury Car

 

Mercedes S-Class

 

771

Specialty Coupe

 

MINI Cooper Clubman

 

751

Premium Coupe

 

BMW 3-Series Coupe

 

729

Mid-Specialty Coupe

 

Honda Accord Coupe

 

686

Convertible

 

MINI Cooper Convertible

 

719

Premium Convertible

 

Chevrolet Corvette Convertible

 

782

Minivan

 

Honda Odyssey

 

688

Small SUV

 

Honda CR-V

 

644

Medium Crossover

 

Nissan Murano / Toyota Highlander Hybrid

 

649 / 649

Medium SUV

 

Toyota 4Runner

 

664

Large SUV

 

Chevrolet Tahoe

 

641

Near-Luxury SUV

 

Lexus RX 400 Hybrid

 

742

Luxury SUV

 

Audi Q7

 

711

Standard Pickup

 

Honda Ridgeline

 

602

Large Pickup

 

Chevrolet Avalanche/Toyota Tundra

 

630 / 628

SGI is calculated from responses from 44,320 buyers who bought 2008/2009 models from September 2007 to March 2008.

For more information, visit www.strategicvision.com.

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