The all-new Ford F-150, America's best-selling full-size pickup delivering class-leading capability and unsurpassed fuel economy, today was named 2009 Motor Trend Truck of the Year™.
The 2009 F-150, new inside and out, is the new benchmark in its segment, appealing to a growing number of core truck customers. Improvements include a new high-strength, lighter-weight chassis that delivers even more horsepower, unsurpassed fuel economy and class-leading towing and payload capacity.
The 2009 award marks the third consecutive time an all-new F-150 garnered the Motor Trend Truck of the Year award. The pickup received the magazine's prestigious award for two previous ground-breaking new models in 2004 and 1997.
The new 2009 F-150 sports an array of smart technologies – from industry-first SYNC to Ford Work Solutions. SYNC provides hands-free, in-car communication. Ford Work Solutions is an innovative suite of options including an in-dash computer with Internet access, Tool Link to track tools, Crew Chief technology to dispatch workers and reduce vehicle operating costs and Cable Lock to improve security of tools and equipment.
For 2009, F-150 also has improved its fuel economy by an average of 8 percent across the entire lineup, thanks to a wide range of engineering enhancements.
The fuel economy gains reach as high as 12 percent versus the prior model year on F-150 models equipped with the high-volume three-valve, 5.4-liter V-8 engine. Plus, the F-150's SFE package – which is available on highest-volume XL and XLT series – delivers unsurpassed fuel economy of 15 mpg city and 21 mpg highway.