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While the high-profile bankruptcy of Atlas Choice has left many car rental companies wary of working with brokers, rental companies can take steps to protect themselves and ensure a productive relationship.
Read More →A market controlled by brokered transactions will continue to suffer price pressures and customer service issues.
Read More →Prepaid reservations might be the new guaranteed reservations; though perfecting the model to balance customer service, utilization and profits is an enormous challenge.
Read More →On their fourth quarter and full-year conference calls last week, the three public car rental companies—Hertz, Avis Budget and Dollar Thrifty—talk merger, prepaid rentals and plans for growth.
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